Thailand Video campaign

Thailand Video Campaign

July 24, 2015 By Richard

Thailand Video campaign urges Thais to give up bad habits

 

1. Thais Tay (Thais Litter)
Thai people dump their garbage in rivers, streets, and any places with the No Litter sign.

BANGKOK: — From littering and materialism to inconsiderate driving, a series making fun of bad Thai habits urges people to end these brands of “Thainess.”
An anonymous video campaign takes on way-too-familiar habits that many still shrug off and see nothing wrong with it.

Self-parody is very healthy, both for individuals and for society as a whole. It implies recognition, which is the basic ingredient of change. I am encouraged to see this in the OP and hope that it becomes a permanent trend.